by Pete Lacis | Jun 16, 2010 | SEO, Social Networking, Tips & Tricks, Web 2.0
When Facebook unveiled the ability for web content creators to embed their “Like” feature in third-party websites in April, it had the potential to be a game changer practically overnight. The concept of directly leveraging Facebook’s user-base to...
by Pete Lacis | Jun 30, 2009 | SEO, Tips & Tricks
Today it is more important than ever to understand and appreciate the nuances of how authoring content for the web differs from old-school press release and marketing copywriting. Gone are the long and elaborate introductory paragraphs. As search engines treat the...
by Pete Lacis | Mar 16, 2009 | SEO, Social Networking, Tips & Tricks
Its no news that realtors are looking for innovative ways to generate leads these days. What is different is how they’re able to efficiently leverage technology to achieve their goals and set themselves apart from the competition. As we’ve discussed in...
by Pete Lacis | Dec 29, 2008 | SEO, Tips & Tricks
Even though its widely accpeted in the SEO community that flash based websites are not search engine friendly, this information isn’t universally known, let alone properly understood. A recent discussion on this topic convinced me that this subject was worth...
by Pete Lacis | Oct 23, 2008 | SEO, Tips & Tricks
While investing in SEO in today’s market can be one of the most cost-effective and import things a business can do, there are certain cases where it may not be ideal. As discussed over on searchengineguide.com: If you have created a completely new product that...
by Pete Lacis | Oct 21, 2008 | SEO, Tips & Tricks
Just as savvy investors see opportunity in down markets, internet marketers and SEO experts do the same when they notice a disproportion in spending on PPC (pay-per-click) advertising compared to SEO. The often referenced “Google Heat Map” indicates that...
