by Pete Lacis | Jun 30, 2009 | SEO, Tips & Tricks
Today it is more important than ever to understand and appreciate the nuances of how authoring content for the web differs from old-school press release and marketing copywriting. Gone are the long and elaborate introductory paragraphs. As search engines treat the...
by Pete Lacis | Dec 29, 2008 | SEO, Tips & Tricks
Even though its widely accpeted in the SEO community that flash based websites are not search engine friendly, this information isn’t universally known, let alone properly understood. A recent discussion on this topic convinced me that this subject was worth...
by Pete Lacis | Oct 23, 2008 | SEO, Tips & Tricks
While investing in SEO in today’s market can be one of the most cost-effective and import things a business can do, there are certain cases where it may not be ideal. As discussed over on searchengineguide.com: If you have created a completely new product that...
by Pete Lacis | Sep 23, 2008 | SEO, Tips & Tricks
The general consensus in the SEO world has held that search engine friendly static URLs are indexed more effectively than complicated database-driven (and seemingly nonsensical) dynamic URLs. However, according to a recent post on Google’s Wemaster Blog, that...
by Pete Lacis | Jun 9, 2008 | SEO, Tips & Tricks
People often ask me, “What are the secrets to Search Engine Optimization?” When I inform folks that the technology and techniques to properly optimize content for the web has been around since practically its inception, they are quite surprised. With all...